Yes it’s officially true… people are out there looking and some of them are even buying!

The National Association of Estate Agents reports that every house for sale is being chased by four prospective buyers, and more people are registering with them than at any time since the halcyon days of September 2007. Furthermore, there is an increase in the proportion of sales being made to that endangered species, the first time buyer.

So there’s a bit of a surge in sales, but you have to set that against a shortage of properties actually FOR sale, which on average per estate agent, has fallen, and may be propping up prices artificially according to some pundits.

Ho hum. Another case of misplaced optimism?

I’m not sure that it is. Everyone with any interest in the housing market, whether it’s personal or professional, is tracking these minute signs of change with eager interest. And speaking for my own business, in recent months we’ve certainly seen some increased marketing activity from several of our property clients. New (and mothballed) developments are now coming onstream and any existing sites with a quality product, are continuing to sell if the pricing is realistic.

Another piece of research carried out for the Building Societies Association shows that 59% of people think now is a good time to buy.
This is good news for housebuilders as well as for those of us involved in property marketing. At Bradley Dyer we’re certainly ready to tackle new projects with fresh ideas… in fact, it’s what we have continued to do throughout these recessionary months and I’m happy to say that our clients are seeing results from it.

To discuss how Bradley Dyer could help you develop a strategy that maximises opportunity in an economic downturn please give me a call on 01737 249479.