The Budget

Post by Caroline Marsh on April 23rd, 2009

Spring is here, the blossom’s out and it’s Budget Day - with a bit of hope that we might see the sap rising in the housing market soon. For the third month in a row there have been a few glimmers of positive news.

Apparently there’s been a slight decrease in the number of estate agents reporting falling rather than rising prices. The Royal Institute of Chartered Surveyors reports that sales have stopped falling, and the Council of Mortgage Lenders’ figures indicate that new lending has picked up a bit, although it’s still only a third of what it was in the good old days between 2002 and 2007.

Baby steps perhaps, but perhaps Chancellor Darling’s measures will help a bit more. There’s £600 million earmarked to be spent on reviving new homes building programmes that have ground to a halt, and an extension of the ‘stamp duty holiday’ for properties up to £175,000 until the end of the year. There’s also help for buyers with a new scheme, Home Buyer Direct, which will bump up deposits with an interest free loan when mortgage lenders want to see a larger downpayment. This, it is hoped, will help about 3000 more people to get mortgages.

Admittedly the Budget is pretty grim but if you’re involved in the new homes or affordable homes sector, you might be permitting yourself just a little twitch of a smile. Maybe it’s time to start thinking afresh about how you can benefit from these initiatives. At Bradley Dyer we’d certainly like to help you, and we’ve got some fresh ideas of our own that could enable you to attract some of these new customers.

Posted in: General

Are house prices really rising at last…?

Post by Caroline Marsh on April 3rd, 2009

…it all depends on what you read.

Hardly a day goes by without someone making another announcement about house prices.

Are they up, down or bumping along the bottom? It all depends on whose announcement you read. For instance, yesterday (2nd April) Nationwide Building Society said prices in March rose by 0.9%, cautiously describing it as a ‘surprise bounce’. But at the same time, Richard Donnell of Hometrack said they had fallen by 0.6%. The Bank of England reports a rise in mortgage approvals for February. But that has to be set against the stark fact that this improved figure is still 44% less than in February last year. Read the rest of this entry »

Posted in: General

Why doesn’t my site rank well in Google?

Post by Jon on April 3rd, 2009

One of the most common questions that clients ask us when reviewing their current web marketing is “why doesn’t my site rank well in Google, and how can I improve it?” The first thing to understand is that SEO isn’t an exact science, however, there are some pretty standard things that your web developers should be doing to give your site the best possible chance of receiving a decent ranking. In my experience search engine optimisation is something which is usually an afterthought if your site is being developed by an in-house IT department, whereas using an external design agency can be a real bonus as they will likely be more aware of the best tactics.

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Posted in: Tips & Resources